Ruchi Tea’s Innovative TV Ad Aims to Promote Voting Awareness

Bhubaneswar, 08/05/2024: Ruchi Foodline, a well-known Spice brand in Odisha, has launched a new TV advertisement for its Ruchi Tea product. The advertisement aims to raise awareness about the importance of voting in the upcoming general elections. The ad emphasizes the voters to make informed decisions and not be swayed by external influences. With its tagline, ”Aama Vote-Aama Ruchi” , Ruchi encourages voters to take charge of their decisions.
Available in four varieties – Utkal Dust, Utkarsh Premium, Ilaichi, and Utkarsh Leaf – Ruchi has quickly gained popularity among consumers for its taste and quality. Managing Director Dr. Sharat Kumar Sahu expressed the company’s commitment to provide new tastes and choices to its customers. He highlighted Ruchi’s focus on quality, purity, and healthiness, which has made it a trusted brand in Odisha
Director Arbind Sahu mentioned that Ruchi imports the best tea from East India, ensuring high-quality products for its customers. The company’s extensive expertise and experience of 48 years have enabled it to offer over 300 products to meet the diverse needs of its customers. The advertisement appeals to all segments of society, including youth, urging them to exercise their right to vote wisely.
The press conference, held in Bhubaneswar, was attended by key figures from Ruchi, including Mrs. Sangita Sahu, Mrs. Salina Sahu, and Mrs. Rashmi Sahu. Ruchi’s Marketing Head, Debabrat Patnaik, highlighted the rapid popularity of Ruchi Tea and its market demand. The event was successfully conducted by Sales Department Head Dillip Kumar Sahu, Public Relations Manager Shubhendu Kumar Bhuyan,Nyaybrat Raut, White Canvas head Ullash Chandra behura and Chintu mishra

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